Product Perfect

Logo is a computer programming language primarily designed for educational purposes, with its first version developed in the late 1960s by Wally Feurzeig, Seymour Papert and Cynthia Solomon at Bolt Beranek and Newman (BBN). The language was inspired by Jean Piaget's constructivist theories of learning. It is known for its turtle graphics, which are vector-based graphical programs that provide a visual representation of mathematical functions. Logo allows users to manipulate words and lists as well as create procedures using simple syntax commands. Over time it has evolved into various versions including MicroWorlds EX, StarLogo TNG, UCBLogo among others.

Ask the right questions secure the right Logo talent among an increasingly shrinking pool of talent.

First 20 minutes

General Logo app knowledge and experience

The first 20 minutes of the interview should seek to understand the candidate's general background in Logo application development, including their experience with various programming languages, databases, and their approach to designing scalable and maintainable systems.

What is the main purpose of a logo?

The main purpose of a logo is to identify. It serves as a company's visual identity, and a way for people to recognize the company.

How would you approach designing a logo for a new company?

I would first research the company, its brand, and its audience. I would then brainstorm ideas, sketch concepts, and finally, refine my design using a vector graphic software.

What are some important elements to consider when designing a logo?

Some important elements to consider are color, shape, typography, and simplicity. A good logo should be distinctive, appropriate, practical, and convey the intended message.

Describe the difference between a logotype and a logomark.

A logotype is a logo that consists of a stylized rendition of the company's name. A logomark, on the other hand, is a graphic symbol or icon that represents the company.

How would you ensure a logo design is effective across different media?

I would ensure a logo design is effective across different media by creating it in vector format, which can be scaled to any size without losing quality. I would also test the design in different contexts and on different platforms.

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What you’re looking for early on

Does the candidate have a strong understanding of Logo programming language?

Has the candidate demonstrated problem-solving skills?

Is the candidate able to communicate effectively?

Does the candidate have experience with projects similar to ours?

Next 20 minutes

Specific Logo development questions

The next 20 minutes of the interview should focus on the candidate's expertise with specific backend frameworks, their understanding of RESTful APIs, and their experience in handling data storage and retrieval efficiently.

What are the steps you take to create a logo?

The steps I take to create a logo include researching the company and its audience, brainstorming ideas, sketching concepts, refining the design, getting feedback, and finalizing the design.

Describe the difference between RGB and CMYK color modes.

RGB is a color mode used for digital screens, and it stands for red, green, and blue. CMYK is a color mode used for print, and it stands for cyan, magenta, yellow, and key (black).

How would you handle a situation where a client dislikes your logo design?

I would ask for specific feedback to understand what the client dislikes about the design. I would then use this feedback to revise the design or create a new one that better meets the client's expectations.

What are some common mistakes in logo design?

Some common mistakes in logo design include making the design too complex, using too many colors, relying on trends, and not considering how the logo will look in different contexts.

Describe the difference between a raster and a vector image.

A raster image is made up of pixels and can lose quality when scaled up. A vector image is made up of mathematical paths and can be scaled to any size without losing quality.

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At this point, a skilled Logo engineer should demonstrate strong problem-solving abilities, proficiency in Logo programming language, and knowledge of software development methodologies. Red flags include lack of hands-on experience, inability to articulate complex concepts, or unfamiliarity with standard coding practices.

Digging deeper

Code questions

These will help you see the candidate's real-world development capabilities with Logo.

What does the following Logo code do? FORWARD 100 RIGHT 90 FORWARD 100 RIGHT 90 FORWARD 100 RIGHT 90 FORWARD 100
FORWARD 100 RIGHT 90 FORWARD 100 RIGHT 90 FORWARD 100 RIGHT 90 FORWARD 100
This code draws a square with each side of length 100.
What will be the output of the following Logo code? REPEAT 4 [FORWARD 100 RIGHT 90]
REPEAT 4 [FORWARD 100 RIGHT 90]
This code will also draw a square with each side of length 100. The REPEAT command is used to repeat the commands in the brackets 4 times.
What does the following Logo code do? REPEAT 4 [FORWARD :size RIGHT 90]
REPEAT 4 [FORWARD :size RIGHT 90]
This code draws a square with each side of length :size. The :size is a variable that can be set to any number.
What does the following Logo code do? TO square :size REPEAT 4 [FORWARD :size RIGHT 90] END
TO square :size REPEAT 4 [FORWARD :size RIGHT 90] END
This code defines a new procedure named 'square' that takes one input :size. The procedure draws a square with each side of length :size.

Wrap-up questions

Final candidate for Logo Developer role questions

The final few questions should evaluate the candidate's teamwork, communication, and problem-solving skills. Additionally, assess their knowledge of microservices architecture, serverless computing, and how they handle Logo application deployments. Inquire about their experience in handling system failures and their approach to debugging and troubleshooting.

How would you redesign a logo while maintaining brand recognition?

I would keep key elements that are associated with the brand, such as colors or shapes, and update or refine them. This would give the logo a fresh look while still being recognizable.

What are the benefits of using a grid system in logo design?

Using a grid system in logo design can help ensure balance and consistency. It can also make the design process more efficient and the final result more aesthetically pleasing.

Describe the difference between symmetry and asymmetry in logo design.

Symmetry in logo design means that the logo is balanced and the same on both sides. Asymmetry means that the logo is balanced through contrast, and it is not the same on both sides.

Logo application related

Product Perfect's Logo development capabilities

Beyond hiring for your Logo engineering team, you may be in the market for additional help. Product Perfect provides seasoned expertise in Logo projects, and can engage in multiple capacities.

Logo Consultive assessments

Logo Application Conversion Assessment Logo Application Integration Assessment Logo Data & Database Integration Assessment

Custom Logo development projects

Custom Logo App Conversion Logo Custom App Development Process App UI Design for Logo Facelifts

Hiring guide for Logo Engineers

Logo Developer Hiring Guide

What you’re looking for early on

The ideal back-end app developer

What you’re looking to see on the Logo engineer at this point.

Logo Consultive assessments

Custom Logo development projects